Previously used Amazon but now using STARBUCKS
Choose an organization such as Samsung, Starbucks, Ford Motor Company, or Waste Management that implemented a major change. For example, a sustainability initiative at Starbucks or Apple making FaceTime available to non-Apple users.
Analyze the organization’s change process based on Kotter’s 8 Steps to Leading Change using the Organizational Change Chart. Make sure to complete a new analysis, do not copy any information from a previous week.
Consider questions such as the following as you complete your analysis:
- Do you think this was a positive organizational change? Why or why not?
- What strategies and tactics do you think would be effective in creating positive organizational change?
- What strategies and tactics might have worked better?