Case Study 533
Question Description
Case Study 6
Please download and read chapter 13,14,15.
mbf.me/Efk2Y4
1. Define and explain the six-stage consumer experience process.
Weekly Case Study Rubric
The weekly Case Study will be a question regarding content from the text book. Your answer will be one and half page and submitted on time in Canvas via an unprotected Word document. The style will be a 12 point font and doube spaced. Each paper will have a maximum value of 25 points. A 25 point paper will answer the question in detail and have few if any grammatical or math errors. There will be one Case Study question per week. Bring a hard copy to class with you.
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